Behind-the-Firewall Deployment
Deploy natively within your VPC to maintain full governance over all sensitive customer data assets.
Privacy-First Personalization
Enable real-time personalization without data movement, eliminating the security risks of external syncs.
Role-Based Access Control
Limit what every user can see or do based on fine‑grained roles and permissions, so only authorized parties can access sensitive data or execute high‑impact actions.
The Carter Connector
CRM, CDP, and product feeds are synced in real time via a bidirectional, API-first layer. No batch files or overnight delays.
High-Resolution ID Stitching
Loyalty, email, and behavioral signals are unified into durable shopper profiles without exposing raw PII.
Closed-Loop Attribution
Map digital ad exposure to SKU-level transactions so brands and retailers see precise, unified cross-channel performance insights.
Predictive ML Modeling
Optimized modules ensure every impression maximizes user relevancy and retailer margins.
Sub-Millisecond Execution
Decision servers manage complex cross-channel auctions with enterprise-grade latency at peak retail scale.
Media Network Integrity
Carter enforces transparent dynamic pricing at auction so every media buy reflects fair market value.
The AI Mission Control
Four AI agents replace manual workflows and can manage the entire campaign lifecycle 24/7, from planning to reporting.
CARTER AI
AI Mission Control
Four AI agents replace manual workflows across the entire campaign lifecycle — 24/7.
Scenario forecast
Budget split
Full-Stack Omnichannel Connectivity
Carter eliminates "platform hopping" by unifying the demand and supply sides into a single interface.
Unified Demand Gateway
Low-latency pipelines to DV360, The Trade Desk, Yahoo DSP, Amazon DSP and social platforms automatically compare prices and inventory availability in real time, ensuring you always take the most cost-effective path to the customer.
Universal Ad Server
A single, unified server handles creative delivery across Web, App, Email, Social, and In-store digital screens (DOOH/POS), so you don’t have to traffic each channel separately
Intent Sharing
When a shopper engages offsite, Carter instantly passes that intent signal into onsite and in‑store surfaces, updating bids and creative in real time so every channel responds in sync to changes in the shoppers path to conversion.
