Carter can either be deployed behind your firewall (in your servers or cloud) or accessed through our SaaS offering. Identity resolution happens through CarterID using privacy-first tokenization. Your data can never leave your environment. GDPR and regional privacy mandates are enforced at the infrastructure level.

We launch commerce networks in as little as 22 days, taking you from kickoff to live ads across all platforms. With Carter, brands and agencies can start running unified campaigns in just days.

Most platforms today feel fragmented, but Carter is built to bring everything together. We have replaced clunky, disconnected dashboards with a single, conversational interface. This allows you to manage your entire ecosystem, including onsite, offsite, social, search, and even in-store, from one central command center.

We focus on:

• Unified Management: Every channel in one place.

• Conversational Ease: Control everything through simple dialogue.

• Privacy-First: Secure data handling you can trust.

Think of Carter as a bridge between your goals and your execution. You simply tell the system what you want to achieve in plain English, and it translates those commands into cross-channel action. It automates the manual tasks such as bidding, targeting, and placement. This allows the system to optimize itself while providing you with clear intelligence across the board.

Not at all. We designed Carter specifically so lean teams can manage complex, enterprise-level operations without needing to add more headcount. By automating the heavy lifting of multi-channel orchestration, your team is free to focus on high-level strategy rather than getting buried in dashboard tasks. It is all about scaling your impact rather than your workload.

We know you want to see results fast, so we have streamlined our deployment to get you up and running in about four weeks. Our team provides direct technical support through four clear phases:

1. Access and Provisioning: Setting the foundation.

2. Infrastructure: Deploying the technology.

3. Configuration: Tailoring the network to your needs.

4. Testing: Ensuring everything is perfect before launch.

Let’s start with a conversation. We would love to host a tailored strategy session for you. We will perform a custom analysis of your current setup and show you exactly how our platform can turn your physical and digital scale into high-performance growth.

No. Carter sits on top of your existing tools and orchestrates them as one system. You can keep your DSP seats, ad servers, and vendor relationships.

An OMS tracks orders. Carter orchestrates media. It builds plans, activates campaigns across every channel, optimizes budgets hourly with AI agents, and reports on unified performance. We can connect with your CRM, planning tools, OMS or existing partners through our open APIs.

• The Planning Agent: Translates goals into cross-channel budget splits.

• The Optimization Agent: Shifts spend hourly based on real-time ROAS.

• The Diagnostics Agent: Catches delivery stalls, audience saturation, and bid anomalies before they waste money.

• The Reporting Agent: Answers performance questions in plain English.